Which College Basketball Programs Have the Most NIL Money to Spend?

According to Matt Norlander of CBS Sports, here are the nine college basketball programs that will have $10 million in Name, Image and Likeness or NIL money to spend on their roster for the 2024-25 season.

Arkansas Razorbacks

BYU Cougars

Duke Blue Devils

Indiana Hoosiers

Kentucky Wildcats

Louisville Cardinal

Michigan Wolverines

Saint John’s Red Storm

Texas Tech Red Raiders

From Norlander’s article, these are the next 14 schools that can spend up to $8 million on their players for the upcoming college basketball campaign.

Auburn Tigers

UConn Huskies

Florida Gators

Houston Cougars

Kansas Jayhawks

Kansas State Wildcats

Miami Hurricanes

Purdue Boilermakers

Tennessee Volunteers

Texas Longhorns

UCLA Bruins

USC Trojans

Villanova Wildcats

Virginia Cavaliers

No programs outside the Power Five conferences were listed. As for Gonzaga, the recruiting site On3 states the Zags have a $322K NIL average valuation. Let’s just say seven to nine rotation players were getting paid around that amount in 2024-25; that would put Gonzaga’s total NIL somewhere in the range of $2 to $3 million. Revenue sharing would have to be thrown in as well. This is all just a subjective assumption, and these amounts are not all the way accurate by any means.

Arden Cravalho is a Gonzaga University graduate from the Bay Area… Follow him on Twitter @a_cravalho

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